PAMPERS
CONGRATULATIONS TO ALL THE MIRACLES
In Japan, many moms experience not receiving words of “Congratulations!” upon giving birth to premature babies.
This served both as inspiration and insight to this project.
A series of interviews with parents revealed their emotions throughout the whole process.
From the moment the babies were born premature to the time they went home.
This project is an important step forward in impacting the culture and behavior in Japan today and tomorrow.